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Episodes

The Hidden Relationship Killers in Small Business

The Hidden Relationship Killers in Small Business

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko flip the script on small business advisory. While past episodes exposed what entrepreneurs should look for in their financial and growth teams, this week reveals the ultimate...

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Your Business Big 8: The Dream Team Every Small Business Needs

Your Business Big 8: The Dream Team Every Small Business Needs

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko extend their conversation on exit strategy to tackle the advisor gap. While a staggering 54% of business owners are eyeing the exit door over the next five years, over 27% are...

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Why 80% of Small Businesses Never Actually Sell

Why 80% of Small Businesses Never Actually Sell

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko explore a startling reality revealed by a recent Huntington Bank report: while 54% of business owners hope to sell within the next five years, statistics show that between 80%...

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How to Write for AI Citations and Human Attention

How to Write for AI Citations and Human Attention

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko dive into the "zero-visit" reality of modern search. With Google’s AI Overviews now appearing in nearly 50% of all searches—a massive 58% increase in just one year—the game...

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TikTok and Instagram are the New Google

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko explore a seismic shift in consumer behavior: social media is officially rivaling Google as a primary search engine. With over half of Gen Z and a third of all consumers...

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The Tax Season Hangover: Navigating the 2026 Compliance Crunch

The Tax Season Hangover: Navigating the 2026 Compliance Crunch

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko help you navigate the "Tax Season Hangover" and the rapidly shifting compliance landscape of 2026. We dive into the significant jump in the Social Security wage base ceiling...

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Low-Fire, Low-Hire: Surviving the 2026 Small Business Squeeze

Low-Fire, Low-Hire: Surviving the 2026 Small Business Squeeze

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko break down the "Low-Fire, Low-Hire" economy of 2026. With hiring rates at a historic low of 3.3% and firing at just 1.1%, workers are staying put, creating a talent pool that...

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Recent Episodes

How SaaS is secretly draining your small business bank account

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko expose the "SaaS stealth tax"—the compounding annual software price hikes silently eating away at small business profit margins. Brigitte Vegter outlines the upcoming...

Why Your Current Facebook Ad Campaigns Are About to Stop Working!

Send us Fan Mail In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko sound the alarm on massive, automated overhauls completely disrupting small business advertising and local search rankings. We pull back the curtain on Meta's secretive...

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